Golden State Warriors | Twitter followers: 5.7M. Your work rarely gets the recognition it deserves, so … However, the game manufacturer also announced on its Facebook page that it would make covers of the other three players in the poll -- Auburn defensive lineman Nick Fairley, University of Washington quarterback Jake Locker and Oklahoma running back DeMarco Murray -- available for download closer to the game's launch this summer. It’s easy to see why the game has grown to such a global phenomenon and it continues to grow to this day. Facebook: 14 Million Likes The NBA has shown that social media can be a great tool in shaping social and political causes. Facebook: 17 Million Likes It promotes its players, the most famous of whom are the most popular athletes in … Mark J. Terrill/Associated Press. Learn how your comment data is processed. Facebook: 15 Million Likes Fortunately, there was a backup for just such occasions. Hours before tipoff -- long before the roar of the crowd (briefly) became so loud it was almost impossible to hear anything -- the basketball's bounce echoed as Celtics guard Ray Allen took the floor. Orioles pitcher Jeremy Guthrie (@jguthrie46) is worth a follow if you like baseball, care about the Earth, own a pair of Air Jordans or are a fan of Justin Bieber. Twitter: 4.8 Million Followers. • Every football player dreams the moment when some completely random guy calls his name at the NFL draft, right? Multiple NBA players have increased their popularity on social media due to successful oncourt performances during the NBA Restart. The NBA is the most popular sports league on social media, and the Digital Media team manages all […] Overall, the social media pages made a jump when The Decision happened and they’ve maintained their elite presence on the platforms. Digital Media’s mission is to bring the world courtside by providing the NBA experience for everyone, everywhere. The league monitors relevant trends, and NBA social media personnel shoot off explanatory emails to its staff. The Lakers are easily the largest brand in the NBA and they tend to rival the largest names in other sports like the New York Yankees in MLB. • Elsewhere on Facebook, EA Sports announced Alabama running back, 2009 Heisman Trophy winner and projected 2011 first-round draft pick Mark Ingram as the first fan-voted cover athlete for "NCAA Football 12" on Tuesday. Instagram: 5.1 Million Followers Twitter: 3.1 Million Followers. Social media also has created a place where the NBA can gauge the pulse of its fans, which the league has done effectively. The Golden State Warriors are the next team on this list and they continue to have a massive reach. The NFL remains programming king, with regular season numbers that mirror playoff NBA viewership, but basketball is catching up. NBA Players React To Second Presidential Debate. The LA Lakers was the most popular NBA team, and Stephen Curry the most popular NBA player, on Chinese social media in 2019-20, according to digital media … Tyler Herro and Bam Adebayo were NBA social media superstars with their play in The Bubble. It jumped when we got to Cibeles and saw so many Real Madrid fans." They’re still not in playoff position just yet, but don’t tell that to the social media team. What Is the Boston Celtics’ Ceiling After the Jaylen Brown Injury? 5 years ago . The Chicago Bulls have close to six million fans on Instagram while the Miami Heat boast roughly five million followers on Twitter. Wherever the interest lies is where the coverage shifts. *Note: Any player who played in at least one game in the 2013-2014 NBA season is eligible for the All-NBA Social Media Team. Topics for a given game can range from the obvious (Celtics) to the seemingly unrelated (Spike Lee, who spiked for a refresh-and-you'll-miss-it few seconds after being shown sitting courtside at MSG wearing "a cape" in Game 3 of the Knicks-Celtics series). But the popularity online and race to attract younger fans is no contest, as social media has helped the NBA build a sizable advantage over other leagues. Gail Sideman is a publicist that specializes in generating exposure for sports and authors. Specifically the NBA. You can follow Page 2 on Twitter at @Page2. Having a social media presence is almost a prerequisite for an NBA player; but, for as much judgment as they feel during the NBA Combine, with hundreds of … NEW YORK -- Madison Square Garden stood virtually empty on Friday night as the Knicks prepared to host their first playoff game in seven years. The New York Jets are giving a fan the chance to be "that random guy [or gal]" and announce the team's fourth-round pick at Radio City Music Hall. Each team is responsible for its own social media efforts. If the content goes viral -- a la Terrico White in a spur-of-the-moment rookie slam dunk contest -- even better. On top of being the most dominant … Over the past years, NBA has gained significant popularity, which has increased its fan base and number of social media followers worldwide. UFC is a distant second with just fewer than 5.5 million combined users. NBA social media accounts are the teams’ ways of keeping in touch with its fans and providing snippets of entertainment before, during, and after games. Social media has soared. The Lakers-Hornets game was under way and the Hawks and Magic were close in the fourth quarter. Below is a … Despite not winning a single postseason game in five seasons, the brand of the Chicago Bulls remains strong. https://www.sportskeeda.com/basketball/5-active-nba-players-social-media-following The department creates and manages digital products (like mobile applications and virtual reality products) that extend the league’s global reach. It’s going to be tough for the franchise to generate hype for a while, but once the team is able to rebuild and return to strength, it’ll have the platform to succeed. Not to mention the Twitter sensation, Alex Caruso. Social media … "We're responding in real time and making changes big and small to deliver them content that they want.". Gone are the days of Michael Jordan and Scottie Pippen. • Hours after posting a shot of himself and teammate Cristiano Ronaldo with the Copa del Rey on Wednesday, Real Madrid's Sergio Ramos had some explaining to do as video of him dropping the trophy from the top of the team bus, which then ran it over, went viral. Kobe Bryant is a notable Twitter exception. Let us know (@Page2, @BurnsOrtiz, #page2). Find social-media at the NBA. On the first Sunday of the playoffs, the NBA had 30 trending topics on Twitter. Can The 2021 Jacksonville Jaguars Win The AFC South? Having reviewed the past 6 months (Sept 25, 2019 - Feb 25, 2020) of social media data across Weibo, China’s dominant micro-blogging platform and NBA’s largest follower base, we see growth across all accounts. Who is the Best 2021 NFL Running Back Draft Prospect? Social media is the most-used way of keeping in touch and informing one’s self. Ryquell Armstead Got One Of The Worst Breaks Ever Seen In... Pittsburgh Steelers Floor And Ceiling Post Schedule Release, Jason Brown’s Criminal History Continues in Independence, Kansas, The Most Valuable Sports Leagues In The World, The Battle of the Centres: Mats Sundin vs Auston Matthews. The sweepstakes is part of the Jets' larger "How would you like to&" Facebook campaign. The NFL, NHL and MLB have yet to crack 5 million. Just post a .gif of a Curry three-pointer and you’re guaranteed thousands of interactions. And though some players have gotten into hot water, teams are walking the line just fine. Twitter: 4.3 Million Followers. And then, in the 2014 Eastern Conference Finals, Lance Stephenson blew into LeBron's ear. But for fans, the moment offers a behind-the-scenes glimpse at the sights and sounds of the game experience. Silver’s liberal approach to social media has allowed NBA teams to showcase more personality than ever before. Facebook: 21 Million Likes From NBA.com Staff. 2021 isn’t nearly as exciting as last year, but the Heat social media teams continue to pump out quality content. This analysis examines the relationship between social media presences and on-court salaries for NBA players while controlling for performance, age, and other possible confounds. (The Cibeles Fountain is where the team and its fans gather to celebrate major victories.) It's generating its highest TV ratings across networks (ESPN, TNT and ABC) and an all-time high in traffic to NBA.com, 2 billion video views on its website, and has one of the most-trafficked YouTube channels. With more than 140,000 votes cast in the EA Sports NCAA Football Facebook poll , Ingram easily landed the coveted spot. The NBA has positioned itself as the top sports league in social media -- No. This one needed no explanation: Massacre Square Garden. 170. Sitting at a whopping 21 million likes, the page’s reach is greater than the populations of 47 states! To an outsider, the photo might seem to be just one more twitpic in a sea of twitpics. The NBA is one of the most popular sports leagues in the world and the sport of basketball has become a global game because of the league’s international reach. Minnesota Vikings punter Chris Kluwe (@chriswarcraft) is worth a follow if you like the NFL, play video games, appreciate extremely long hashtags or simply enjoy quality art. 1 on Twitter, Facebook and YouTube in terms of respective followers, likes and views. • UFC announced it will stream the first five preliminary fights of Saturday's UFC 129 card on its Facebook page. Few people used to be able to witness such a moment, occurring before cameras really start rolling, before fans trickle in. The NBA has positioned itself as the top sports league in social media -- No. Player: Nick Young. The league then has its own staff that works on strategy, oversees the NBA social media accounts and attends select games and events. Their 16.6 million Instagram followers are the most of any NBA social media page on the platform. Guard. The top NBA social media account across the top three platforms is the Lakers’ Facebook page. Kevin Durant may be gone and Klay Thompson has been hurt, but Steph Curry and Draymond Green make the social media managers’ jobs so much easier. Fans from the tri-state area can enter via Facebook or through the Jets' website. Ramos took to Twitter the next morning to share his side of the story: "What happened with the [trophy] was a misunderstanding, it did not fall. Here are a few guys you might have missed. New York: Global Partnerships: Media Business Affairs Generalist/Multidiscipline Individual players, however, can reach niche audiences that may or may not be interested in basketball at all. As NBA vice president of marketing Melissa Rosenthal Brenner explained, "Social media has changed the way we communicate, even on a very basic level.". If an NBA fan had to guess who the top NBA social media accounts were based on followers and likes, they would likely reflect the top basketball betting odds for championships. NBA family celebrates Father's Day on social media. In addition to traditional television pay-per-view, fans have multiple live streaming options and can purchase the fight through UFC Mobile for Android devices and iTunes with the UFC app for the iPhone/iPad/iPod Touch. Two more fights will air on Spike TV before the pay-per-view broadcast headlined by Georges St. Pierre and Jake Shields begins. Social media doesn’t sleep, especially for the NBA and #NBATwitter. Approximately half of the NBA's players (220 and counting) are on Twitter, including almost all of the game's biggest stars -- from LeBron James to the ever-entertaining Dwight Howard. Add that with the team’s 16.2 million and 9.7 million followers on Instagram and Twitter, respectively, the NBA world is bound to stay informed. A community was quickly established, and NBA Twitter was born. The defending NBA champions have every right to have pride and the pages will likely continue to grow if LeBron James and Anthony Davis can lead them to another title once healthy. Who's on your must-follow list? Let the memes begin. The league is also at the forefront when it comes to fan engagement and outreach, constantly seeking to expand the game beyond American shores. It can do so if those causes are adopted by a … That number, which includes the official league, team and player pages, is up from 63 million at the start of the season. The top NBA social media account across the top three platforms is the Lakers’ Facebook page. Witty, tech-savvy Millennials are changing public perception of teams, one tweet, Instagram, and Snap at a time. Instagram: 6 Million Followers The NBA has embraced social media in a way that perhaps no other sport has, making it an integral part of the league's day-to-day operations. Now, the moment is on full display to the NBA's nearly 2.5 million Twitter followers -- and the thousands more to whom the post is retweeted. Huge shoutout to all 30 NBA social/digital teams that work tirelessly to offer fans relevant, eye-catching content throughout the entire season. Whether it's capturing players running onto the court, showing celebrities sitting courtside (everyone from soccer star Thierry Henry to comedian Tracy Morgan) or covering the postgame news conference, the goal is to give fans greater access and supplement what they're getting from the broadcast, other media and various apps. "I hope fans understand that we're listening to them as much as we're talking to them," Rosenthal Brenner said. How the NBA Is Winning at Social Media Traditional PR is dead. From a daily social media strategy conference call to the final postgame tweet, these efforts seek to create what commissioner David Stern likes to refer to as a "digital watercooler," a space where friends, fans and followers can discuss the NBA. Sitting at a whopping 21 million likes, the page’s reach is greater than the populations of 47 states! They continue to produce top-notch content. With so many people in the Twitterverse -- 200 million and counting -- keeping up with who to follow can be difficult. Instagram: 4.7 Million Followers Not many things in NBA history will be able to top that iconic picture of the Dwyane Wade-to-LeBron James alley-oop. Hubert Davis Is The Right Hire For UNC Basketball. Success relies on constantly understanding and engaging users. The Number Of NBA Injuries This Season Is Getting Out Of Hand. NBA teams have millions of followers on social media. And social media didn't pass on the opportunity to rehash that statement. The NBA had a record breaking year on social media, adding 240 million new fans since the end of the 2013-14 regular season — a 40% increase and largest single-year total. The scoring race got some added intrigue Monday after an injury and some social media sniping. June 21, 2020 8:08 PM. In today’s sports world, athletes and teams alike utilize social media. Following the Celtics' 113-96 victory over the Knicks, Madison Square Garden was again empty. Facebook: 11 Million Likes Our report outlined some recommendations that would take the NBA European accounts from good to great. Close collaboration with: NBA Social media content team NBA Partners and/or their agencies AEs across the NBA Digital Joint Venture Contribute to the Media Partnerships group's goal of finding innovative ways to integrate within new and emerging media platforms and partners Embed from Getty Imageswindow.gie=window.gie||function(c){(gie.q=gie.q||[]).push(c)};gie(function(){gie.widgets.load({id:'bgSk6_k0RddoQ6f7UnPn9g',sig:'p2TpkbgYIYf2Vs2xS3QXYUdeSzFexYmWeJyMbAqPajs=',w:'594px',h:'396px',items:'1162656013',caption: true ,tld:'com',is360: false })}); This site uses Akismet to reduce spam. Instagram: 16.6 Million Followers How the NBA is Using Social Media. Thanks to a cocktail of … Twitter: 9.7 Million Followers. 117. 4 years ago . The NBA took the recommendations on board and asked Seven League to implement them at the start of 2017 and beyond. The trophy reportedly broke into nearly a dozen pieces. Shaquille O'Neal and Steve Nash were both named among Time magazine's top Twitter feeds. Social media is what’s best for NBA business, and this doesn’t look like changing soon. It's no coincidence that this surge is happening as the league experiences unprecedented growth among its social media platforms. 1 of 8. James Harden (and Russell Westbrook) are gone, but the likes and follows remain. Over the past years, the NBA has gained significant popularity, which has increased its fan base and number of followers on social media worldwide. Last season’s surprise team and NBA Finals runner-up is the Heat and they boast 14 million likes on Facebook, 4.7 million followers on Instagram, and 4.8 million followers on Twitter. Add that with the team’s 16.2 million and 9.7 million followers on Instagram and Twitter, respectively, the NBA world is bound to stay informed. NBA Wants Teams To Be Nicer on Social Media. Seven League was initially challenged to audit the NBA’s social media accounts in Europe. read more NBA YouTube Channel surpasses unprecedented one billion videos viewed by fans Even with this in mind, the Bulls Facebook account still pulls 17 million likes. Firstly with teams, every single one of the 30 NBA teams has grown in followers. Who knew having a dynasty in the social media age would continue to pay off. The NBA just surpassed 100 million combined followers and likes on Twitter and Facebook. Golden State Warriors star Steph Curry scored 36 points in a 119-116 victory over the Utah Jazz. Instagram: 16.2 Million Followers The NBA and Social Media. Under her leadership, the NBA has built one of the largest social media communities in the world, with 1.8 billion likes and followers combined across all league, team and player pages on Facebook, Twitter, Instagram, Snapchat, YouTube, Sina and Tencent. The 10.5 million users who like and follow the official NBA Facebook and Twitter pages dwarf every other professional sports organization. In a media landscape that's updating every second, a 17-point blowout does little to generate a blip. The NBA is in the midst of a record-setting season. As the NBA social media team at the Garden called it a night, one last trending topic came through on the BlackBerry. Twitter: 6.7 Million Followers. Between the three platforms, NBA teams total 70 million Twitter followers, 113 Instagram followers, and 167 million Facebook likes. Suns forward Jared Dudley (@jareddudley619) is worth a follow if you like the NBA, are looking for a good snow cone in New Orleans, want a chance to win tickets, think the current NCAA system needs some work or are a fan of Notorious B.I.G. But social media is not just about likes and followers. According to a recent report from MVPindex, the NBA grew the value of its social media footprint by a whopping 132 percent year over year (YoY), despite a drop in domestic ratings and impressive inroads into the Chinese and European markets. The long-time home of one of the greatest scorers the game has ever seen, the Rockets check in with 15 million likes on Facebook. LeBron James After Unfollowing the … The NBA has catered to younger fans with an emphasis on social media. By Gail Sideman 2009-06-09 13:57:15 UTC. 1 on Twitter, Facebook and YouTube in terms of respective followers, likes and views. ’ Ceiling After the Jaylen Brown Injury despite not winning a single game. Completely random guy calls his name at the start of 2017 and beyond Million Twitter followers, likes follows. Fewer than 5.5 Million combined users enter via Facebook or through the Jets ' larger How... 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